Plastikonomics by Dr. Loren Borud

Dr. Loren Borud authors the book “Plastikonomics”, which depicts his experiences from his time at Harvard Medical School to his present position as an internationally renowned plastic surgery expert. The book also dives into the economic aspect of plastic surgery, featured in a behind-the-scenes look at how things run in the practice.

One of the key topics in “Plastikonomics” is the discussion on why plastic surgery is chosen as a profession by the talented young hopefuls who work their way through med school. From the long wait for students to be able to practice surgery to the different issues surrounding the career, Dr. Loren Borud explains why plastic surgery is still chosen amidst all the other faster courses that lead to business, law, and other career alternatives.

“Plastikonomics” captures the life and struggles of the plastic surgeons of the present, the different experiences that can build character and the various procedures that are commonly demanded by patients. The book is a good resource of information about how decisions are made, how values are assessed, and how interactions ensue between surgeon and patient.